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Maximuscle (now part of GSK) news
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20 Feb 2014 Maximuscle rebranded as Maxinutrition Sports nutrition brand Maximuscle, part of GSK, has
been renamed Maxinutrition as part of a long term
strategy to broaden the appeal of protein. More>>
03 Mar 2011 Maximuscle's male and female targeted rtds Maximuscle - recently bought by GlaxoSmithKline - has
launched two new ready-to-drink products.
Definity Go is a pre-mixed whey protein drink in the Maxitone
range, which is targeted at female exercisers. More>>
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